Experience Ontario 2025 Is Now Open For Applications

by Bob Montgomery

The provincial government has announced the launch of the Experience Ontario 2025 program for festivals and events taking place between April 1, 2025, and March 31, 2026.

Lisa Thompson's office says the application period is now open and applications will be accepted until December 30, 2024, at 4:00 p.m. Applications received after the deadline will not be considered for funding.

Experience Ontario is a competitive funding program to support eligible in-person festivals and events that will have an economic impact and generate increased visitor spending. Thompson's office says applications will be measured against program criteria and there is no guarantee of funding, including for past recipients. They are also pleased to announce that the program will be launched through a new online portal platform in Transfer Payment Ontario. The portal has been designed to improve the application process with enhanced functionality and streamlined questions for applicants.

Information about the program and how to apply is available here. Please also see the Experience Ontario Application Guide. Applicants should read the Experience Ontario 2025 Application Guide, watch the program overview video and consult with their Regional Advisor to discuss their event proposal or email experienceontario@ontario.ca with questions.